According to the report of "Economic Daily" in Taiwan, news from the industry indicated that Qualcomm intends to launch a price war in order to reduce the interference caused by the trade restriction on Huawei and expand its market share. Based on that, the price of low-end chips would be cut by as much as 30% or even cut in half, and the price of low-end chips would drop below US$20.
Qualcomm made no comments on that so far. MediaTek indicated that the company has a good position advantage in the 5G global market and will continue to launch the complete product line, and will not be absent in the high-end or mass market.
It is learned at the beginning of the year, the unit price of high-end 5G chips was even reported to be as high as US$70 to more than US$100.
Based on the industrial anticipation in Taiwan, MediaTek’s sales volume of 5G chips for cell phones this year has a chance to reach 40 million sets. Once initiating a price war, Qualcomm would be under great pressure.