The China Academy of Information and Communications Technology released the December 2024 Domestic Mobile Market Operation Analysis Report recently. According to the report, in December 2024, the domestic market shipped 34.528 million mobile phones, an increase of 22.1% year-on-year. Among them, 5G phones accounted for 30.433 million units, an increase of 25.8% year-on-year, representing 88.1% of the total mobile phone shipments during the same period.
In 2024, the domestic market shipped 314 million mobile phones, an increase of 8.7% year-on-year. Of these, 5G phones accounted for 272 million units, an increase of 13.4% year-on-year, representing 86.4% of the total mobile phone shipments during the same period.
Regarding new models, 421 new mobile phone models were launched in the domestic market in 2024, a decrease of 4.5% year-on-year. Among these, 207 were 5G phones, a decrease of 3.3% year-on-year, representing 49.2% of the new models launched during the same period.
In terms of brands, domestic brand mobile phone shipments reached 269 million units in 2024, an increase of 16.3% year-on-year, accounting for 85.6% of the total mobile phone shipments during the same period. There were 396 new models launched, a decrease of 2.5% year-on-year, representing 94.1% of the new mobile phone models launched during the same period.
Furthermore, smartphone shipments in 2024 were 294 million units, an increase of 6.5% year-on-year, accounting for 93.7% of the total mobile phone shipments during the same period. There were 284 new smartphone models launched, a decrease of 20.2% year-on-year, representing 67.5% of the new mobile phone models launched during the same period.